AI Search Engine Optimisation

AI Search Revenue to Your Brand, Not Your Competitors

AI search engines don't show 10 blue links. They synthesise answers and cite sources. If your brand isn't one of those sources, you're invisible to a growing share of your audience, while your competitors take the citation and the revenue that follows.

Built for: B2B and B2C brandsMarketing leads and CMOsBusinesses losing ground to AI searchFounders who need AI visibility fast
45+Industry awards
2,000+Campaigns managed
115+Team at StudioHawk
10+Years in SEO

Brands I've led SEO for

Officeworks QuickBooks Petstock Bondi Sands RYOBI The Good Guys Koala Living Kogan City Beach Kathmandu New Balance Employment Hero Weber Francesca Jewellery Brand Collective MoneyMe AJE Semrush NBN B2C Furniture Shiels HubSpot Meat and Wine Co PEXA Officeworks QuickBooks Petstock Bondi Sands RYOBI The Good Guys Koala Living Kogan City Beach Kathmandu New Balance Employment Hero Weber Francesca Jewellery Brand Collective MoneyMe AJE Semrush NBN B2C Furniture Shiels HubSpot Meat and Wine Co PEXA

How to Optimise for Google AI Mode

The old SEO playbook is no longer enough

You've invested in SEO. You have rankings. But your traffic is flat, or declining, because users are getting answers directly from AI without clicking through.

AI search engines reward structured content, topical authority, E-E-A-T signals, and citation-friendly formatting. Most agencies haven't adapted. They're still reporting keyword rankings while ChatGPT sends your potential customers to your competitors.

The gap between brands optimising for AI search and those that aren't is compounding every month.

What AI SEO consulting actually involves

  • AI citation auditing. Tracking where and how AI search engines mention your brand across ChatGPT, Perplexity, Gemini, and Copilot
  • Content structure for AI extraction. Rewriting and structuring content so language models can extract, understand, and cite it accurately
  • Topical authority building. Creating the content clusters that establish your site as the definitive resource in your category
  • Technical foundations. Schema markup, llms.txt, site architecture, and crawlability that both Google and AI crawlers depend on
  • Traditional SEO. Keyword research, on-page optimisation, and link building. The fundamentals still matter.

"Partnering with the StudioHawk team is our biggest win in years. Their creativity and communication make them stand out."

. Scott Seitz, verified Google review ★★★★★

Why hire me directly?

Most businesses have to choose: hire a consultant and get one brain, or hire an agency and get a machine with no direct access to the person running it. When you work with me, you don't have to choose.

You get me directly, and the full StudioHawk engine behind me

Every strategy call, audit, and recommendation comes from me personally. But backing every decision is the data, systems, and specialist depth of StudioHawk: Australia's, APAC's, and globally recognised #1 SEO and AI Search agency. 115 specialists. 2,000+ campaigns. The most awarded SEO operation in the country. All of it, available to your business as a flexible resource.

Enterprise firepower at a consultant's rate

A full StudioHawk engagement costs significantly more and locks you into an agency model. A consultant without agency backing gives you one person's perspective. Working with me gives you both: direct access to the person who built the machine, with the ability to flex in specialist support across technical SEO, digital PR, and content exactly when you need it.

45+ awards. I built the team that won them.

I hired the specialists, engineered the culture, and created the systems that produced 45+ industry wins at Australian, APAC, and global level. That pattern recognition, knowing what separates campaigns that compound from ones that plateau, is what I bring directly to your business.

AI search is the edge most businesses are missing

Most agencies are still catching up. I've been building AI visibility strategies since ChatGPT Search launched and it's the primary focus of my consulting work. The businesses getting cited in AI answers right now are pulling ahead fast. That gap is still closeable, but not for much longer.

How I work

Clear from day one. No surprises.

1

AI Visibility Audit

I audit your brand's presence across ChatGPT, Perplexity, Google AI Overviews, and Copilot. Where are you cited? Where are competitors appearing instead?

2

Strategy and Roadmap

Based on the audit, I build a prioritised strategy covering traditional SEO and AI search optimisation. Clear actions, realistic timelines, expected outcomes.

3

Execution

Content restructuring, technical fixes, schema markup, topical authority building, and ongoing optimisation. I do the work, not just advise on it.

4

Measurement

Monthly reporting on rankings, AI citation frequency, organic traffic, and business impact. Everything tracked. Nothing hidden.

Results that speak

45+ Industry awards
115+ Team at StudioHawk
$20M+ Agency revenue
200+ Clients served

What working together looks like

  • Strategy session first: I audit your current situation before we agree on scope
  • Clear roadmap: prioritised by impact, with honest timelines
  • Hands-on execution: I implement, not just advise
  • Direct access: email and calls with me, not an account team
  • Monthly reporting: tied to business outcomes, not vanity metrics

Investment

Start with a free 30-minute call

I'll review your situation and tell you exactly what I'd prioritise. If we're a fit, we discuss scope and investment from there.

Book Your Free Call

Consulting from $156K+GST/year · Project work available

Common questions

What's the difference between AI SEO and regular SEO?

Traditional SEO focuses on ranking in Google's 10 blue links. AI SEO adds a second layer: optimising to be cited in AI-generated answers from ChatGPT, Perplexity, Google AI Overviews, and Copilot. The content strategies overlap significantly, but AI SEO requires additional focus on answer-first structure, schema markup, topical authority, and citation signals that language models use to evaluate sources.

How long until I see results from AI SEO?

Traditional SEO results typically take 3-6 months. AI search visibility can move faster for well-structured content. Some clients see meaningful citation improvements within 4-8 weeks of targeted optimisation. AI model training cycles mean some changes take longer to propagate than traditional search engine indexing.

Do I still need an SEO agency if I hire you?

It depends on your execution capacity. I provide strategy, auditing, and hands-on implementation. For businesses with internal marketing teams, I often work alongside them. For businesses without SEO resources, I can connect you with StudioHawk's team for ongoing execution. We work out the right model in the initial consultation.

What does consulting cost?

Consulting engagements start from $156,000+GST per year. Project-based work is available for specific audits and strategy deliverables. The initial consultation is free. I'll give you an honest assessment of your situation before we discuss any scope or investment.

Trusted by Australia's leading brands

Ready to appear in AI search?

Most businesses are invisible in AI search right now. That's the opportunity. Book a free consultation and I'll show you exactly where you're missing citations and how to fix it.

Book a Free Consultation