Local SEO
Local SEO is about showing up when someone nearby searches for what you offer. Google Business Profile, local pack rankings, citation consistency, and reviews. For businesses that serve a geographic area, local SEO is the highest-ROI channel there is.
Get a Free ConsultationWhy local businesses struggle with SEO
Most local businesses either ignore SEO entirely or hire a cheap agency that does nothing beyond claiming a Google Business Profile and building a few citations.
Real local SEO requires ongoing work - optimised GBP posts, review management, local content, location-specific landing pages, and consistent NAP data across every directory. It also requires understanding how the local pack algorithm differs from organic rankings.
My approach to local SEO
- Google Business Profile optimisation - complete profile setup, category selection, photos, Q&A, and regular posts
- Review strategy - systems to generate more reviews and respond to them effectively
- Local content - location-specific landing pages and locally relevant blog content
- Citation management - consistent NAP data across all relevant directories
- Local link building - partnerships, sponsorships, and community engagement that earn local authority
- Multi-location strategy - for franchises and businesses with multiple locations
How I work
Local Audit
Audit your GBP, citations, reviews, and local content. Identify quick wins.
GBP Optimisation
Full Google Business Profile setup and optimisation for your target suburbs.
Content & Citations
Location pages, local content, and consistent citation building.
Review & Maintain
Ongoing review management, GBP posting, and local performance tracking.
Ready to grow?
Serving a local market? Let's make sure you're showing up when customers search.
Book a Free Consultation