Generative Engine Optimisation (GEO) Consultant
AI tools like ChatGPT, Gemini, Perplexity, and Claude are now shaping how people discover products, brands, and services.
They don’t just crawl the web, they read it, rewrite it, and decide who gets surfaced.
That means if your brand isn’t showing up in these new AI-driven answers, you’re already behind.
SEO Got You Here. GEO Gets You Into the Answer.
Search isn’t what it used to be. People are asking ChatGPT for recommendations. Google is rewriting search results with AI Overviews. Platforms like Perplexity and Gemini are surfacing answers, not just links.
As a GEO consultant, I help brands adapt their SEO foundation to ensure they’re visible, accurate, and trusted inside generative engines — not just traditional SERPs.
Why GEO Matters
Search engines used to rank pages.
AI engines now generate answers, using content they trust.
That means:
Your brand needs to be understood as a trusted entity
Your content must be structured for LLMs, not just crawlers
Your insights must be referenced, cited, and surfaced, not buried in blog archives
And yes, SEO fundamentals still matter, especially crawlability, schema, internal linking, and topical authority. But GEO adds a new layer: visibility within the answers themselves.
What I Help With
As a consultant, I work with SEO, content, and digital teams to build a GEO strategy that’s grounded in reality, and aligned with how AI search actually works.
My Approach, Step by Step
I keep things focused, fast, and rooted in what works across both SEO and AI.
AI Visibility Checks
We start by checking how your brand shows up in ChatGPT, Perplexity, and Google AI Overviews. I benchmark where you appear, what content is getting cited, and where the gaps are.
Entity and Topic Framing
We clarify who you are, what you do, and what topics you should own. That means rewriting your positioning, structuring core pages around key themes, and making your expertise easy for AI to understand.
Answer-Optimised Content
Each page gets shaped into clear, extractable answers.
I help you build FAQ sections, use how-to formats, clean up headers, and remove fluff so your content is ready to be pulled into AI results.
Tech Foundations
I ensure your content is supported by simple, effective SEO structures like schema markup, internal linking, and crawl-friendly formats. No complex dev work. Just the essentials done right.
Live Testing and Refinement
We prompt-test your topics in real AI tools and track what gets cited.
From there, we iterate.
Small shifts in language or structure can make the difference between being overlooked or being the answer.
Who This GEO Service Is For
You don’t need to be an AI expert. You just need to know your brand should be showing up where people are searching.
This is for you if:
You lead SEO, content, or digital strategy and want to stay ahead of changes in generative search
You’re a founder or marketing lead looking to protect and grow visibility in ChatGPT, Google AI Overviews, and Perplexity
You have strong content but suspect AI tools are ignoring it
You’re building topical authority and need help structuring it for AI to understand
You want a clear, actionable plan without the confusion that usually comes with emerging tech
Whether you work in B2B, ecommerce, SaaS, health, legal, or education, the goal is the same.
If people are asking AI about what you offer, your brand should be the one that shows up.
How We Can Work Together
Choose from three simple options:
GEO Audit
A one-time review of your AI search visibility and content readiness.
Strategy Sprint
A 4–6 week project to build your GEO playbook and content improvements.
Ongoing Consulting
Monthly support to test, track, and refine your AI visibility over time.