Enterprise SEO That Gets Through Your Organisation, Not Just the Audit
Enterprise SEO is a systems problem, not a pages problem. When you're managing thousands of URLs across multiple teams, the challenge isn't knowing what to do. It's getting it done within complex organisational structures, legacy systems, and competing priorities.
Brands I've led SEO for
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Why enterprise SEO stalls
Every enterprise SEO engagement I've seen stall has the same root cause: the strategy was right but the execution got stuck. Development queues measured in months. Stakeholders with competing priorities. Content published by teams with no SEO understanding. Legal and compliance reviews that strip out exactly what the content needed.
The biggest challenge in enterprise SEO is organisational execution: getting buy-in, prioritising changes, and moving fast inside slow systems.
How I approach enterprise SEO
- Stakeholder alignment. Building the business case for SEO investment and getting cross-team buy-in before any work starts
- Prioritisation frameworks. Data-driven prioritisation that focuses resources on highest-impact changes, not a backlog that never moves
- Scalable processes. SEO frameworks that work across teams without requiring a specialist on every project
- Technical governance. Embedding SEO requirements into development workflows, design systems, and content guidelines so problems don't recur
- Training. Upskilling content teams, developers, and product managers so SEO scales beyond one person
- Enterprise reporting. Measurement that connects SEO to business outcomes, not just keyword rankings
"I can't recommend the StudioHawk team highly enough. Having worked with them for several years across multiple disciplines, they're the real deal."
. Ross Allsop, verified Google review ★★★★★
Why hire me directly?
Most businesses have to choose: hire a consultant and get one brain, or hire an agency and get a machine with no direct access to the person running it. When you work with me, you don't have to choose.
Every strategy call, audit, and recommendation comes from me personally. But backing every decision is the data, systems, and specialist depth of StudioHawk: Australia's, APAC's, and globally recognised #1 SEO and AI Search agency. 115 specialists. 2,000+ campaigns. The most awarded SEO operation in the country. All of it, available to your business as a flexible resource.
A full StudioHawk engagement costs significantly more and locks you into an agency model. A consultant without agency backing gives you one person's perspective. Working with me gives you both: direct access to the person who built the machine, with the ability to flex in specialist support across technical SEO, digital PR, and content exactly when you need it.
I hired the specialists, engineered the culture, and created the systems that produced 45+ industry wins at Australian, APAC, and global level. That pattern recognition, knowing what separates campaigns that compound from ones that plateau, is what I bring directly to your business.
Most agencies are still catching up. I've been building AI visibility strategies since ChatGPT Search launched and it's the primary focus of my consulting work. The businesses getting cited in AI answers right now are pulling ahead fast. That gap is still closeable, but not for much longer.
How I work
Clear from day one. No surprises.
Discovery
Understand your organisational structure, tech stack, content workflow, and business objectives before touching a single page.
Audit and Prioritise
Full technical and content audit. Prioritised by impact, effort, and feasibility within your organisation's constraints.
Embed and Execute
Work with your teams to implement changes. Embed SEO into existing workflows so the execution doesn't depend on an external consultant forever.
Scale and Measure
Build scalable processes, train internal teams, and establish enterprise reporting that proves ROI to the board.
Results that speak
Case studies
Delivered by StudioHawk, the agency I built and run as Chief of Staff.
What working together looks like
- Strategy session first: I audit your current situation before we agree on scope
- Clear roadmap: prioritised by impact, with honest timelines
- Hands-on execution: I implement, not just advise
- Direct access: email and calls with me, not an account team
- Monthly reporting: tied to business outcomes, not vanity metrics
Investment
Start with a free 30-minute call
I'll review your situation and tell you exactly what I'd prioritise. If we're a fit, we discuss scope and investment from there.
Book Your Free CallConsulting from $156K+GST/year · Project work available
Common questions
How do you handle slow development cycles in enterprise?
This is the most common enterprise SEO problem. My approach: prioritise changes that don't require development. Content optimisation, meta tags, internal linking, for immediate impact, while building the business case for technical changes that need dev resources. I also help structure technical SEO requirements so they're easier for developers to estimate and prioritise.
Do you work with enterprise in-house SEO teams?
Yes. Most enterprise engagements involve an existing in-house team. My role is typically as a senior advisor and specialist, working alongside your team rather than replacing them. I bring external perspective, specialist AI search knowledge, and access to StudioHawk's data across hundreds of enterprise clients.
How do you handle multi-location or international enterprise sites?
I've managed SEO across 12 markets and 9 languages for QuickBooks. The key is establishing a clear governance framework before scaling: hreflang architecture, URL structure decisions, and content localisation processes that work at scale. Each market gets appropriate SEO attention without creating an unmanageable operational overhead.
What's the minimum engagement size for enterprise consulting?
Enterprise consulting typically starts at $156,000+GST per year. For project-based work such as audits, strategy, and training, scope is agreed per project. The free consultation helps determine whether a full consulting engagement or a specific project is the right fit for your situation.
Trusted by Australia's leading brands
Ready to scale enterprise SEO?
Managing SEO for a large organisation is as much an organisational challenge as a technical one. Let's talk about building a strategy that actually executes.
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